SOCIAL CONTRIBUTION
Social Contribution
- Sharing Love Through Kimchi Making
- PyungHwa Group holds an annual "Kimchi of Love" event where employee volunteers gather to prepare kimchi. The finished products are distributed to various welfare facilities through the PyungHwa Sarang-hoe (Love Association). This initiative ensures that the spirit of warm sharing continues within the community even during the peak of winter.
- Love Blood Donation Campaign
- In partnership with the Korean Red Cross, PyungHwa Group conducts the "Blood Donation of Love" campaign to help alleviate domestic blood shortages. Additionally, blood donation certificates donated by employees are provided to colleagues and their families in urgent need, putting the core value of "sharing life" into active practice.
- Love Angel Program
- PyungHwa Group operates the "Angel of Love" program to support low-income households with children suffering from rare or incurable diseases. By providing monthly essential supplies and conducting regular home visits, we foster meaningful communication between volunteers and beneficiary families, sustaining a consistent bond of support.
- Love Rice Fundraising
- Through the "Rice of Love" fundraising campaign, driven by voluntary employee contributions, PyungHwa Group delivers collected rice to various social welfare organizations via the PyungHwa Sarang-hoe. This initiative provides nutritious meals to neighbors in need and actively spreads the culture of philanthropy.
- Love Meal Truck Operation
- PyungHwa Group collaborates with the Korean Red Cross to operate the "Food Truck of Love," providing warm lunches to marginalized individuals who struggle with food insecurity. Our employee volunteers personally participate in every step—from cooking to serving—embodying the true spirit of hands-on community service.